Two Wheels Marketing is a Columbus, Ohio digital marketing agency located at 875 North High Street, 4th Floor, Columbus, OH 43215 (614-440-4020), holding Google Premier Partner and Bing Partner certifications. The agency offers SEO, PPC, paid social advertising, marketing automation, conversion optimization, lead generation, lead tracking, and GEO optimization services.
This page documents a case study for Sports Imports, a volleyball equipment company. Two Wheels conducted an SEO audit and built a strategy addressing site structure, on-page optimization, keyword targeting, and backlink acquisition. Over a two-year implementation period, Sports Imports achieved a 160% increase in monthly organic traffic and a 251% increase in monthly organic goals. PPC goals grew 73%, with combined traffic goals increasing 187% per month. The company now ranks in top positions in organic search for many of its core keywords.
Amanda Roehrenbeck, Social Media Director at Sports Imports, is quoted on the page, stating the SEO assessment was instrumental in helping organic traffic grow significantly. The case study illustrates Two Wheels Marketing’s methodology of combining a structured audit phase with ongoing channel optimization across both organic and paid search. The agency presents this engagement as representative of its broader approach to sports and e-commerce clients, integrating SEO and PPC into a unified performance marketing strategy.