Keyword Hero is an SEO tool that recovers missing organic search keyword data in Google Analytics 4, addressing the “(not provided)” problem that arose from privacy changes in search data reporting. The platform matches organic search terms back to individual user sessions by integrating Google Analytics and Google Search Console data.

Setup involves three steps: connecting a Google account, selecting an Analytics property, and linking Search Console. The tool then applies machine learning algorithms across nine data sources to statistically match search phrases to sessions, operating at an 83% certainty threshold. The company reports matching 93% of queries overall, processing 240 million keywords daily, and serving more than 40,000 companies.

Four pricing tiers are available. A free plan covers up to 2,000 monthly sessions. Big Hero costs $9 per month for 10,000 sessions. Giant Hero is priced at $49 per month for 50,000 sessions. Ultimate Hero runs $149 per month for 250,000 sessions, with each higher tier including additional key events and expanded historical data access.

Features include keyword-level revenue tracking, conversion metrics per keyword, behavioral data such as bounce rates, and AI Overview traffic tagging that identifies visits arriving through Google’s AI-generated search results. This last feature allows SEOs to segment and analyze traffic from AI Overviews separately from standard organic sessions.

Keyword Hero holds Google Analytics Technology Partner certification and has received endorsements from SEO professionals including Rand Fishkin and Cyrus Shepard.

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