New York-based Ellen Tuckett works as an AI Search, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) strategist with more than ten years of experience in search, B2B SaaS, and technical marketing categories. Her practice focuses on helping brands achieve visibility not only in Google’s traditional results but also across AI-generated answer surfaces including AI Overviews, ChatGPT, Perplexity, and Gemini.

Services offered include AI visibility strategy, GEO and AEO system design, technical SEO foundations, citation and entity authority building, and measurement frameworks tied to pipeline impact rather than vanity metrics. Tuckett holds Master’s degrees in both Digital Marketing and Computer Science, alongside professional certifications in Google Analytics, Semrush, HubSpot SEO, and as a DSPM Architect.

Her public portfolio, called the AI Search Proof Lab, documents experiments, audits, templates, and workflows demonstrating brand performance inside AI-generated answers. Reported results include 46% year-over-year organic revenue growth, a 9% AI citation share, management of more than 1,400 locations across a single client’s footprint, and $150 million in pipeline influenced. Named tools referenced in her methodology include Cloudflare AI Crawl Control, Otterly.ai, Surfer, and Claude for analysis and performance measurement.

Tuckett’s technical background spans complex B2B SaaS categories where retrievability in emerging answer engines is increasingly critical. Her Proof Lab resources cover brand positioning across AI search journeys, with a focus on citation-building and entity authority as measurable outcomes. The methodology also incorporates AI crawl control practices, monitoring how AI crawlers index and surface brand content across generative platforms. Contact is available through her LinkedIn profile.

ellentuckett.com/