Marie Haynes Consulting is an SEO and AI strategy consultancy led by Dr. Marie Haynes, based in Carp, Ontario, with 16 years of industry experience. The firm specializes in Google search algorithm analysis, AI Overviews, and agentic search preparation, serving businesses navigating the shift from traditional keyword-driven SEO toward AI-powered and agent-based search systems.
Core consulting services include AI Strategy Reports, Traffic Drop Assessments, and ongoing strategist coaching. Key areas of specialization include preparing clients for agentic search formats such as UCP, MCP, and WebMCP, improving visibility in Google AI Overviews and AI Mode, and leveraging internal AI tools including Google’s Antigravity and Anthropic’s Claude. Marie authored the book “SEO in the Gemini Era: The Story of How AI Changed Google Search” and is credited as among the first practitioners to teach E-E-A-T concepts using Google’s Quality Raters’ Guidelines.
The consulting approach emphasizes intent research over traditional keyword research and incorporates Navboost understanding as a factor in organic rankings. This positions the firm toward clients who need strategic guidance on how AI is restructuring search rather than standard link building or on-page optimization.
Beyond direct consulting, Marie Haynes Consulting operates The Search Bar, a community platform, and produces the “Search News You Can Use” podcast. A free newsletter is also available. These resources target SEO professionals and business owners seeking ongoing education as Google’s algorithm continues incorporating AI features and agentic search capabilities.
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